PODCAST PRODUCTION

Scale your thought leadership presence with a B2B podcast.

A podcast is a vehicle to engage your audience beyond the confines of work hours, in a format that is both conversational and highly human: what B2B buyers crave now more than ever. Make podcasting your competitive advantage – without the pain of production management.

Let's talk details.

We’re the podcast showrunner that every B2B marketer needs.

Podcasting requires legwork, which is what stops companies from launching their own. When you partner with Notable, we make executing an incredible podcast as easy as showing up, so you can:

  • Position your company as an industry authority with a unique perspective
  • Supercharge your social presence with 5-10x more audio and video content
  • Expand distribution by incorporating high-profile guests into your show

WHAT WE DO

We make executing an incredible podcast as easy as showing up.

TOPIC CURATION & SEASON PLAN

Focused topics attract your niche audience. We begin by establishing your core topics, then building a guest list to support it.

Guest Sourcing & BOOKING

Once we have a guest list, our team will help coordinate outreach on your behalf, handling all booking logistics for you.

RESEARCH & Host PREP

Our strategists will conduct background research on the guest and build a list of questions to guide your host’s interview.

RECORDING & POST-PRODUCTION

We handle all aspects of recording, using our own podcast software. Afterward, we will master the video and audio for optimal quality.

MEDIA SYNDICATION

With full audio and video files in hand, we’ll post your podcast to dozens of podcast networks as well as YouTube, along with rich show notes.

CREATIVE MANAGEMENT

From recording audio and editing video to designing podcast and episode cover art, we have a full-service team to handle creative.

HOW IT WORKS

From pre-planning to post-production, we take the wheel.

STRATEGY FOUNDATIONS
PRE-PRODUCTION
RECORDING + PRODUCTION
POST-PRODUCTION + SYNDICATION
STEP 01
STRATEGY FOUNDATIONS

Standout podcasts are a result of methodical planning. Before we begin recording, we lead an in-depth planning process to create an end-to-end plan for your podcast season, which includes:

  • Strategy Workshop to define listener base and create a detailed Topic List
  • Marketing Brief including show bio, audience profile, and USP to guests
  • Target Guest List to identify external voices to leverage on your podcast
STEP 02
PRE-PRODUCTION

With the strategic groundwork set for your podcast, our focus shifts to tactical planning in preparation for your first episode. Our goal is to have at least half of the season scheduled out before recordings begin.

  • Outreach to prospective guests to begin booking and scheduling out
  • Creative development including podcast name, cover art, & landing page
  • Digital account setup across all major podcast platforms
STEP 03
RECORDING & PRODUCTION

Our production specialists will prepare the digital recording room for you and your guests to join via a link. Here, we record your high quality audio and video both locally (for optimal quality) and via cloud backup.

  • Background research and question lists to prep your host for interviewing
  • HD audio and 4K video recording in our Zoom-like digital production suite
  • Guided recording accompanied by our production specialist
STEP 04
POST-PRODUCTION & SYNDICATION

Following recording, we get to work mastering the audio content to remove any hiccups, unwanted noises, or pauses, and we add in your intro and wrap-ups. Once done, we cut these episodes into highlight clips for you and your guests to promote across social channels.

  • High quality, edited Audio and Video files mastered for optimal flow
  • Audio upload to major podcast platforms and video upload to YouTube
  • Social media graphics, audio clips, and videos for use on LinkedIn

HOW YOU WIN

The world of podcasting is filled with noise. Together, we help you cut through it.

We provide the tools to maximize your show’s ROI and reach.

Producing and launching an episode are just the first step. We provide a package of beautiful, shareable assets to post on LinkedIn, and we make them for your guests to share on their social profiles as well.

We handle all the logistics of production, so you don’t have to.

Hosting aside, we own the full podcast production lifecycle. No need to spend time managing freelancers or piecing together deliverables. You coordinate your internal experts. The rest is on us.

We save you hundreds of hours by bulk recording in seasons.

To save time for your host, and to get more content into your hands faster, we produce your whole season up front, freeing up your host to get back to business faster, while arming you with a library of content to use across social channels, email, and your website.

Pricing

Invest in taking your message further.

Startup

$45K / season

Includes 12 Episodes

Release Schedule
Monthly Basis
Engagement Length
Approx. 4 months
Get Started

Scaleup

$85K / season

Includes 24 Episodes

Release Schedule
Biweekly Basis
Production Timeline
Approx. 6 months
Get Started

Enterprise

$150K / season

Includes 48 Episodes

Release Schedule
Weekly Basis
Production Timeline
Approx. 8 months
Get Started

Every package includes:

Strategy & Planning

  • Strategy Workshop
  • Marketing Plan
  • Target Guest List
  • List of Topics

Branding & Creative

  • Naming & Logo
  • Podcast Cover Art
  • Landing Page
  • Intro/Outro Recording

Full-Service Production

  • Pitching/booking guests
  • Full-length audio & video
  • Editing & post-production
  • SEO-Rich Show Notes
  • Episode cover artwork

Have questions?

Contact us directly for any questions or concerns.

Contact Us